CAMPAIGN STRATEGY
With five years of experience managing email campaigns in Klaviyo, HubSpot, and MailChimp, I bring a strategic approach to email marketing.
I create and refine campaign strategies, provide copyediting, and oversee creative direction for photoshoots to ensure high-quality email imagery. Proficient in Adobe Suite, I can develop my own designs while also leading final reviews and approvals to maintain brand consistency.
I take pride in offering actionable feedback to support my team and drive successful, results-oriented campaigns.
Email campaigns for Tradlands and Hyer Goods. Tradlands emails designed by Holly Horvil based on my direction.
PHOTOSHOOT DIRECTION
I modeled and shot the creative for email campaigns promoting summer looks.
INFOGRAPHICS
I created infographics for the recycled leather goods brand Hyer Goods as part of their education content pillar. The following was to explain the difference between leather and polyurethane, a plastic coating which most vegan leathers contain.
The post was widely shared for their account which had few followers at the time. It saw over 100 shares and 500+ likes.
Sustainability report for Hyer Goods:
