I work directly in Shopify, not just the marketing side. I work in the storefront itself.
I’m comfortable working with themes, Liquid and CSS, building landing pages, updating product launches, merchandising collections, and improving the customer journey from acquisition through conversion.
I have experience with Wordpress, Squarespace and Square (Weebly) eCommerce platforms as well.
I have managed developers, graphic designers and copywriters to create high-converting websites. I am practiced in improving conversion rates, conducting website audits, and restructuring website navigation for the best user experience.
My goal is always to reduce friction in the customer journey, send them on a clear path, and ensure websites are accessible.
I built out the color swatch selection feature and optimized product pages for the Tradlands website.
